Survival kit when in Malmö

Coordinator at the Financing Forum Jennifer Koch just arrived in Malmö from Bad Oeynhausen in Germany… 

 
  

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All details mapped out

Head of The Financing Forum for Kids Content Annette Brejner has been very busy all day, riding from place to place, planning the very last details. Luckily it’s (almost) spring in Malmö these days. At least Tuesday and Wednesday next week are going to be sunny as well.

Annette Brejner preparing on bike for conference

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Printed programme ready for distribution

Annette Brejner and Bengta Dahlsjö have now received and sorted out all printed material for the conference days. It is reported from headquarters that they are very satisfied with the result. It’s going to be to really nice to see it in 3D next week….

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It’s very HIPP

One of the venues at The Financing Forum for Kids Content is HIPP. And it’s a quite unique place, since it’s not only a conference location, but also a restaurant. Moreover part of the building also houses Malmö Stadsteater (The City Teatre of Malmö), which is called HIPP as well.

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We will be on the top floor. Entrance is from Kalendegatan 12b.

Find your way to HIPP in Malmö

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See you soon!

Photos by Iris Vogt, Opening Industry Coordinator

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LIVE BLOGGING 2016

Pia Jønsson

Pia Jønsson

Following the success of previous years, we will be blogging about live events at The Financing Forum for Kids Content in Malmö, Sweden, from March 15th to 17th.

So even if you may not be able to participate in the Opening Industry Day, which we present in collaboration with KIDS Regio, or the side programme or the pitching events, you may get an impression of what’s going on. This year we have asked Pia Jønsson, who is the owner of METAFOR and works in the field of transmedia concept development and storytelling, to blog ‘on the fly’.

I’m very happy that Annette Brejner has asked me to blog from The Financing Forum for Kids Content. The event is unique of its kind, and an extremely important creative platform for interdisciplinary collaboration on development and innovation of idea generation processes and cross media strategies.

From my work with cross media content creation on a daily basis, I know that user experience and user needs are the very most critical factors to achieve a successful implementation and reception of a solution, may it be a media product or a service design. The earlier you include the target audience in the process the better. It not only keeps you on the track. It also adds new creative ideas and perspectives to the project, which overall leads to higher quality. This is not new. Though often deselected due to timing or economic reasons. It may seem cheaper at first hand, and you may feel in full control with your idea, but much more expensive later on, when the concept is fully developed and you have to spend money to find out why it failed.

So personally I’m very excited about the opportunity to experience Paul Tyler and Thomas Vigild bringing in kids as co-creators in their ThinkJam. It will surely shed new light on how to create processes for innovative concepts that promote successful projects.

I am also looking very much forward to hear all the very well selected speakers on most relevant topics that will for sure be inspiring and mind blowing.

See you soon. Stay tuned!
Pia

pia@metafor.dk
– også på Facebook og Linkedin
www.metafor.dk

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Preview for Forum Participants

Asta Wellejus

Asta Wellejus

Special preview for The Financing Forums participants:

Digital Culture (R)evolution for free download/ Report in Scandinavian with English excerpts

As part of  The Financing Forums new strategy and future focus on Kids & Interactives the Forum has the unique oppotunity of offering the participants to download the report ”Digital Culture (R)evolution” by Asta Wellejus – digital pioneer, developer and producer with more than 19 years experience in the field of cultural interactive formats.

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The Digital Kids

Nikolaj Rasmussen

Nikolaj Rasmussen

By Nikolaj Rasmussen. Nikolaj Rasmussen is a Communication Designer who works with interaction design and new technologies. He also has a big passion for podcasting, and is the co-founder of Rocket Cast, a Danish podcast about the world of technology, and how it affects our culture.

 

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Don´t show it – Play it

Thomas Vigild

Thomas Vigild

Don´t show it – Play it: How digital storytelling are levelling up

Experiments in interactive digital storytelling are blossoming these years. A huge range of newcomers are rapidly changing the way we experience and explore stories with one powerful tool: using interactivity and game mechanics as metaphors.

By Thomas Vigild, Game Consultant, Ludo Consult, Danish Film Institute, Vallekilde Højskole, Denmark

 

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Experience Scopes and Young Minds

Adipat Virdi

Adipat Virdi

By Adipat Virdi, Transmedia Producer, Transmediasphere, UK

Transmediasphere builds Multiplatform Storyworlds to create engagement between audience and content. We write, direct and build Transmedia experiences for film, TV, Games and Brands.

 

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High Era of Children’s TV

Malena Jansson

Malena Janson

Sex, death, feelings, science, religion, literature, art and politics The high era of Children’s TV in the 1970’s

By Malena Janson, PhD in cinema studies, researcher within the field of children’s cinema and television. Author of “ När bara den bästa TV:n var god nog åt barnen” about 1970’s Swedish Children’s TV-Programmes Read more ›

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